Skip to main content

 

AI tools are easy to access, but that does not mean a business is ready to use them well.

You ask ChatGPT to tidy an email. Someone in marketing uses an AI feature to create a first draft. Your finance software flags an unusual payment. A customer service platform suggests a reply.

Does that make your business AI-ready? Not necessarily.

This blog poses seven questions to help SMEs understand where they stand, spot gaps and decide what needs attention before AI becomes part of everyday business.

team working on project on laptop using AI

Many SMEs are already using AI, sometimes without formally recognising it. The technology is built into familiar software and staff may be trying public tools on their own initiative. That can be useful, but informal use also raises questions. Which tools are being used? What information is being shared? Who checks the result?

For an SME, AI readiness is about having enough of the right foundations in place to use AI safely and sensibly. The business needs to understand where AI could help, whether staff can use it properly and whether the results justify the time and cost involved.

InterTradeIreland has commissioned independent research into AI Adoption, Opportunities, and Impact for SMEs across Ireland and Northern Ireland. The research is being conducted independently by Sans Souci in partnership with Queen's University Belfast and Ulster University. It will examine how businesses are using AI, where it is making a difference, what is holding businesses back and what support may be useful.

SMEs are invited to complete short survey, which takes 12 to 15 minutes. Businesses taking part will receive a personalised AI readiness scorecard and access to a free AI Masterclass.

Construction management team using AI on laptop

 

Seven questions to check your AI Readiness

 

1. Are you already using AI, including through everyday business software?

AI use is not limited to specialist systems or standalone tools. It may already be built into software used for bookkeeping, customer service, marketing, recruitment, cybersecurity or data analysis. The key issue is whether anyone has a clear view of where it is being used. 

A quick internal check should cover which tools are in use, who is using them and what tasks they support. It should also look at whether staff are entering customer, employee or business information into those tools. You may uncover useful experiments that could be shared more widely. You may also find public tools being used without anyone knowing what happens to the information uploaded. 

There is no need for a technical audit at this stage. A short conversation with each team can show where AI is already part of the working day and where clearer guidance may be needed.

2. Do you know which business problem you want AI to solve?

Buying an AI tool because everyone is talking about AI rarely ends well.

Start with a real business issue. It might be a task that takes too long, creates avoidable errors or slows down customer service. Common examples include processing routine enquiries, preparing standard documents, reviewing large volumes of information or producing an initial sales forecast.

Take a small firm that receives the same types of customer questions every week. Staff are spending too much time writing similar replies and customers are waiting longer than they should. That is the problem. A chatbot may be one option, but it should not be treated as the answer before the issue has been properly understood.

Be specific about the result you want. "Use AI in marketing" gives little direction. "Reduce the time spent preparing the first draft of our weekly customer email" gives you something that can be tested.

Sometimes AI will be the right answer. In other cases, a process change or better use of existing software may work just as well.

3. Do your employees have the skills and confidence to use AI?

Employees do not need to understand how an AI model is built. They do need to know how to use a tool properly, question a weak answer and recognise when human judgement matters. Confidence will vary across a business. People who are already experimenting may need clearer boundaries. Colleagues who have avoided AI may need a practical introduction linked to their own work. 

Training works best when it focuses on real tasks rather than abstract concepts. Staff should know how to give clear instructions, check facts, protect confidential information and improve an output instead of accepting the first answer.

The people closest to a process usually know where the frustrations sit. Involving them before choosing a tool can prevent the business from paying for something that looks impressive but does not fit the job.

Used well, AI can reduce routine work while people remain responsible for judgement, quality and customer relationships.

4. Is your business data accurate, accessible and secure?

AI can work quickly with information. It cannot know that a spreadsheet contains outdated figures or that two teams record the same customer in different ways. Look at the information behind the task you want to improve. Is it current? Is it recorded consistently? Can the right people access it? Does anyone know which version is correct? 

Security needs the same attention. Staff may not realise that pasting text into a public AI tool can mean sharing it with an external provider.

Take particular care with:

  • customer and employee records
  • financial information
  • contracts and commercially sensitive documents
  • passwords, security details and intellectual property

Check the tool's privacy terms and settings. Where the position is unclear, keep confidential information out of it.

Good data management may feel like background work, but it often decides whether an AI project becomes useful or unreliable.

5. Do you have clear guidance on responsible AI use?

A short set of practical rules can prevent a lot of confusion.

Staff should know which tools are approved, what information must not be entered and when AI-generated work needs checking. They should also know who remains responsible for the final document, recommendation or decision.

Accuracy is an obvious concern. AI tools can produce incorrect information in a confident tone. Bias may also affect outputs, particularly where a tool supports recruitment, customer decisions or other areas involving people.

For a small business, one or two pages may be enough at the outset. Use plain language and examples drawn from the work people actually do. Update the guidance when new issues come up.

One point should remain clear throughout: a named person is responsible for anything the business sends, publishes or acts upon.

6. Can you measure whether AI is improving the business?

A tool can feel helpful without delivering much value.

Decide what you will measure before a trial begins. The right measure depends on the problem, but it could include:

    • time saved
    • fewer mistakes
    • faster response times
    • reduced costs
    • better customer feedback
    • more sales enquiries
    • improved staff productivity.

Capture the current position. If preparing a report takes four hours today, record that. Test the new approach for a sensible period and compare the result.

Remember the less visible costs. Staff need time to learn, check outputs and fix problems. A monthly subscription may look inexpensive until several people need licences or the business needs outside support.

Small improvements can matter when a task is repeated often. Saving ten minutes once a month will not change much. Saving ten minutes fifty times a week may be worth pursuing. 

Not every trial will work. A controlled test lets the business find that out before making a larger commitment.

7. Do you know where to access trusted advice and support?

The AI market is crowded. Product claims can be difficult to compare and the right choice for a large company may be unsuitable for a small firm. Good advice should begin with the business problem rather than a product demonstration.

Before making a significant investment, ask what the tool will improve, how data is handled, what training is included and how performance will be measured. You should also know what happens if the tool does not perform as expected. Independent guidance, sector examples and conversations with other SMEs can help cut through the noise. A business that tested a tool and decided not to proceed may have as much to teach as one promoting a successful project. 

What does AI readiness look like in practice?

There is no single point at which a business becomes fully AI-ready.

A company may have strong leadership support but weak data. Another may have capable staff and useful systems but no clear rules. A business that has not started using AI may still be well placed to run a sensible trial because it understands the problem and has good information in place.

For many SMEs, the next step will be one of the following:

  • mapping where staff already use AI
  • choosing one low-risk task to test
  • improving a key dataset
  • writing basic internal guidance
  • arranging practical staff training.

The pace will vary. Some businesses will be ready to move quickly. Others will gain more from strengthening their foundations before investing.

Why your survey response matters

InterTradeIreland's research is intended to build a clearer picture of the advice SMEs currently use, the support available across both jurisdictions and the areas where businesses still struggle to find practical help. The research covers SMEs across Ireland and Northern Ireland. It will examine current adoption, business benefits, barriers, skills, regulatory issues and the support businesses use.

The work is designed to distinguish occasional tool use from deeper adoption and to understand where AI may affect productivity and competitiveness. It includes surveys, interviews and focus groups with SMEs across both jurisdictions and key sectors.

A useful evidence base needs more than examples from confident technology adopters. The research also needs to hear from businesses that use AI informally, have only just started, are unsure whether it is relevant or have tried something that did not work. Choosing not to adopt AI at this stage is a valid business position and an important part of the wider picture. 

Your response will help show what adoption looks like across different sectors, business sizes and locations. It will also help identify where current information and support meet business needs and where gaps remain.

Your personalised AI readiness scorecard

Businesses completing the survey will receive a personalised AI Readiness Scorecard based on their individual responses.

The scorecard will provide:

It looks at two broad parts of readiness.

People and organisation covers areas such as leadership, internal capability, governance and intention to adopt.

Technology and market looks at data readiness, compatibility, usefulness, ease of use and competitive awareness.

The scorecard also shows reported outcomes from AI use and highlights barriers or enablers identified in the business's responses.

This gives the business something practical to use in internal conversations about AI. It can help clarify whether the immediate priority is staff skills, clearer guidance, stronger data, internal ownership or a better-defined use case.

Businesses completing the survey will also receive access to a free AI Masterclass.

Find out how AI-ready your business is

Complete the InterTradeIreland survey to receive your personalised AI Readiness scorecard, get access to a free AI Masterclass and add your experience to the all-island evidence on SME AI adoption.

Take part in the survey here: https://www.sanssouci.co.uk/ai-adoption-opportunities-research-sans-souci-intertradeireland

Survey closes: Friday 31 July 2026

This Blog was written by Marta Gajewska.